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Writing Headlines, Writing Sales Copy & Effective Email Campaigns: Here Are 6 Articles to Help You

Writing headlines, writing sales copy and writing an effective email. So important when you work so hard to build your email list only to lose followers due to lackluster email content. This is something we all need to constantly work on, and so today I'm sharing some articles that are super recent that will help you with your email marketing efforts. I don't claim to be an expert at it by any ... Read the Post

Beware of the “Experts” that Offer Services to Authors – Editors & Predators Part 1

I think independent authors are a special kind of targeted audience. It seems that way, at least with all of the fraud, spam, and alerts. People who you thought were trustworthy are running off with hard-earned authors' money for either shoddy work, partially finished or work that hadn't even begun yet. So, we as authors/writers end up filing claims for this and that, trying to get our money back, ... Read the Post

Do AMS Ads Include Paperback Sales? Yes

There's been a lot of posts circulating about the question regarding whether or not Amazon Marketing Services Ads include purchases of paperback books in its total for "Estimated Total Sales". I ran an experiment, and I can conclude that yes, AMS Ads do include paperback sales. Honestly, I don't like the column for "ACoS", because we never actually see that amount come into our possession - ... Read the Post

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