The foreword to this book offers a short but exciting reveal by the author: After she employed the methods used in this book–using Pinterest to market her blog–in 3 months (starting in December of 2018), her blog views went up from 80K to 400K. As she states, Pinterest isn’t social media; it’s a search engine.
In this book, she takes you by the hand from the very beginning of understanding how to set up your profile, boards, and pins and then moves on more detailed information like analytics, setting up a mailing list, and adding videos. Each chapter starts with a fun Pinterest fact and then goes on to explain the topic at hand, sometimes in steps, usually with tips, and ending with a recap. This book is well-organized and straightforward. The author knows an amazing amount of information about Pinterest and how to work effectively with that system to bring people to her blog.
If you have any interest in using Pinterest to drive traffic to your blog, this is the book you should pick up for a solid action plan.