Kerrie Legend

The Field Notes

Welcome to 176 essays on writing, email, publishing, and running a creative business without the motivational poster.

Email Marketing

Email List Never Grows but Shrinks After Each Email

Email Marketing

Not Enough Email List Subscribers

Email Marketing

The Story Your Email List Tells

More from the Field Notes

Showing 14–26 of 176
Email Marketing

Flodesk Checkouts – a Hit or Miss?

Copywriting

10 Stories to Share for Product Launch

Brand Journey

Walking Away from Goliath Battles: The Underdog Story

Copywriting

Brand Storytelling Prompts – The Ultimate List

Copywriting

How to Write Emotion-Based Hooks

Copywriting

5 Tips for Themed Copywriting and Storytelling

Copywriting

How to Theme Your Copywriting for Storytelling

Storytelling

7 Storytelling Methods to Use in Email Marketing

Writing

Larson vs. Dorland Perry: “Accidental” Plagiarism, Bad Art Friend, and Pathetic Excuses of Derivative Copyright Infringement, Licensing Abuse, Copyright Ownership

Pinterest

10 Reasons NOT to Use a Pinterest Management Service